L'Italo-Americano

THURSDAY, JULY 3, 2014 www.italoamericano.com L'Italo-Americano 3 Behind the scenes: the unknown Italian challen- ges and successes in the 2014 World Cup very few people know about it. This is represented by the many Italian companies involved in the 2014 World Cup organiza- tion that are playing a crucial role in cyber intelligence. When Brazil was first sug- gested as the country to host the 2014 World Cup, many protests arose against the idea of orga- nizing such a big sports event in a country in which a large part of the population still lives under the poverty threshold. Then the online cyber activists' attacks began, followed by many scams by cyber criminals who wanted to take advantage of the huge amount of money and financial transactions generated by World Cup tourism. A group of experts was required to pro- tect people and organizations from fraud. That's when some Italian companies started to col- laborate with Brazilian firms. It's a very delicate responsibili- ty, but thanks to technology, many small Italian companies are now operating on a global scale. Tiger Security, a company from Orvieto, the beautiful town in the province of Terni, thanks to a partnership with the Brazilian company Intelliseng and together with four others, is protecting the Brazilian govern- ment computer security system from hackers and cyber attacks. Tiger Security is working on both a federal and a state level, ensuring that email accounts or websites are protected from hackers who want to take them over or simply make them impossible to use. A typical example the potential threats is a "DdoS attack" which consists of a so called "bombing" of thousands of simultaneous access messages which cause a website to become unreachable and nonfunctional. Tiger Security is also working on using cyber intelligence to detect new kinds of threats. This made the Brazilian Government decide to keep collaborating with Tiger Security after the World Cup too, in order to get prepared for the next Olympics Games in Rio de Janeiro. Deltatre is a company estab- lished in Turin in 1986 which gradually acquired an impres- sive number of high level clients all dealing with sports, such as Fifa, Uefa, Iaaf, Uci, Fina, and Fis. This year Deltatre took care of restyling and devel- oping the main Fifa website, creating graphics for the games and also gathering, analyzing Continued from page 1 Sandcastles, sightseeing, sunflowers, spiaggia, sandali, sole, Sardinia, Sicily. Summer in Italy is famous for many things, but box office cinema is not one of them. While box offices take a swan dive, moviegoers flock to the piazzas, parks, and other open-air cinema locations throughout Italy. This is a longstanding Italian tradition that continues to flourish. Most screenings are movies from previous seasons, giving the public a great opportunity to catch up on movies they may have missed. Outdoor theaters are espe- cially found in Lombardy and Piedmont during the summer, perhaps because of their lack of seashore. The most promi- nent "arene estive" in Milan is called AriAnteo. Located by the Milan Conservatory of Giuseppe Verdi, the pic- turesque Royal Villa of Monza, and the scenic park of Villa Ghirlanda at Cinisello Balsamo, AriAnteo is the ideal place to catch an outdoor flick. In Camogli, Liguria, you can play bocce ball while you watch films at the historic boc- ciofila. In Florence, you can watch screenings of award winning films at "Firenze Sotto le Stelle". From the 12th to the 20th of June, the gorgeous island of Ischia hosts its annual "Ischia Global Film and Music Fest." Los Angeles has started tak- ing lines out of Italy's script, as we see increasingly more outdoor movie showings dur- ing the summer. Despite being situated in a cemetery, Cinespia was labeled the "hippest outdoor movie game in town" by the magazine "Curbed Los Angeles". With a trendy DJ and cult classics, such as Raiders of the Lost Ark, Cinespia is to die for. Another intriguing venue is the Dive-in Movie Night in Pasadena, where movies are displayed by the poolside at the Rose Bowl. Audiences can lit- erally dive into their movie theater. In the car-saturated land of Los Angeles, drive-ins are starting to make a comeback from their groovy retro years. The Electric Dusk Drive-in in the Fashion District of LA and the Vineland Drive-in in the San Gabriel Valley have become popular spots. From Liguria to Los Angeles, open-air cinema is spicing up this summer 2014. JANe HusoN Open Air Cinema: Coming Soon to a Piazza or Pool Near You and providing statistics about soccer games, like number of goals, passes, fouls etc. Another unknown but suc- cessful company is represented by Wyscout from Chiavari, a small town near Genoa, which created one of the benchmark approaches used by all the big soccer teams to select and dis- cover new talents. Some of their clients include Barcelona and Arsenal. Beast Technologies is a start up based in Brescia but devel- oped in the Politecnico Di Milano, which invented a sensor named Beast, able to measure strength, power and speed of movements. This could be a revolution for sports coaching, and athletes are already starting to use it, including our national soccer team. One incredible fea- ture of this new technology is its small dimension (barely 4 cen- timeters for 50 grams of weight) and the extreme handiness. As Italians, we may be disap- pointed with the soccer results this year, but this unknown group of Italian companies fac- ing a challenging role in the 2014 World Cup championship, should make us proud and hope- ful about the future of the Italian industry. Deltatre took care of restyling and developing the main Fifa website in 2014

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